Thursday, May 22, 2014

New Features for Better Events

Here at ezEvent, we're always working to make sure our event organizers have the tools they need to create events that will help them achieve success and make money. We released several new features earlier this week to help with that effort. Below you will find a brief overview of each new feature. Be sure to check out our Help Center for more in-depth information on how to use all of these features.

Automatic and Custom Fees: The automatic ticket fee feature takes the guesswork out of setting per ticket fees to the buyer! The feature, located on the Customize screen, allows the event organizer to decide whether they want ezEvent to automatically calculate the appropriate fee based on ticket price, if they want to manually enter in their own fee, or if they would not like to set any fee at all. Organizers also have the ability to set custom fees (like parking or shipping fees) that will be displayed during checkout after the ticket total is calculated and will be added to the total amount.

Multiple Event Dates: If you're hosting a play or other event that will occur on several different dates, the multiple event dates feature makes it easy for the ticket buyer to decide which date they'd like to attend. When you're on the Create Event page, you'll now be able to add in more than one date for your event. When you save the page, it will generate a unique event page for each event. Rather than having the buyer search through all of your event listings, they can land on any of the events and when they go to checkout they'll have the option to select which date they're looking to buy tickets to.

Tracking Codes - Google Analytics: Wondering which of your event promotions have been most effective? Enter in your Google Analytics tracking ID to start learning more about how ticket buyers are finding out about your event.

Discount Enhancements: If you're looking to create a discount code for your event, you now have the ability to limit the number of uses per discount code, set up a time frame for when the discount can be used, and set up sequential discounts so that when one runs out the next one will kick in.

Excel Import for Email Marketing: Not everyone keeps their email list in an email provider's address book. To make life easier for organizers who don't, we now allow you to upload an Excel spreadsheet containing all of your contacts so that in one step you can upload your contacts and send them an email invitation to your event.

Host Email Address in Buyer Ticket Email: As buyers place orders they receive confirmation emails. In the past these emails told them to direct questions to ezEvent's support team, however we ended up receiving many questions related to the event itself that we were unable to answer and had to forward on to the event organizer. User will now be given the event organizer's email address so that questions regarding the event can be answered more quickly and more efficiently.

Post-Checkout Host Site Link: Want users to be directed back to your website after they complete their ticket order? This new feature, located on the Customize screen, allows you to add in a link to the order confirmation page that will take customers back to any web page that you specify.
 
We hope you're as excited as we are about our new release! Which feature are you looking forward to using most?

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